Social media has transformed the way we communicate.
By embracing the value of social influence, Clout PR & Content creates innovative social media strategies that engage audiences and drive behavioural change.
A fundamental element of any contemporary communications strategy, social media is particularly useful for thought leaders and challenger brands.
Director David McHugh is at the forefront of social media engagement. His decision to blend pop culture references, humour and Australian Bureau of Statistics Census data created the most successful and followed Twitter account in Australian Government history – @2011Census.
@2011Census and David’s approach to social media became so successful it’s now the blue-print for success for Australian Government agencies.